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There is really no practical use for the colorized DEM images other that to identify places in the map that didn't get reconstructed properly. When the elevation map is hosted on our site you get the elevation numbers at the bottom to help identify how high any point in the map is.
They are great for farmers to be able to identify drainages and slopes as long as the data is taken properly.
Look at the third sample down on our samples page to see an example with a elevation scale at the bottom:
https://www.mapsmadeeasy.com/samples
Generating contour lines is possible but is a little more technically involved. Search for "contour lines" here in the forums to get to the links.